Our president-elect, slated to be inaugurated tomorrow, is all about grassroots efforts, so I thought we’d try to highlight a grassroots movement here.
I recently had the pleasure of meeting (online) Tracey Smeltzer, who’s a big Guiding Light fan and is responsible for, among other things, the website for Ron Raines (Alan).
Tracey and a number of other fans have banded together to show support for GL. A la Jericho – where supporters sent CBS nuts – these supporters are suggesting that people send P&G products – specifically a Duracell battery – or an image of those products to CBS to let them know they should keep GL on the air.
It’s been a hard road for the last few years for GL, and although I love the show and want it to survive, I’ve had plenty of criticisms of the last few years.
But frankly, the show’s been on an amazing upswing story-wise over the last few months, and deserves to have more time.
CBS is undoubtedly nervous about the economics of keeping GL on, and that nervousness and doubt is exacerbated by soap websites that are all but calling time of death for the show (or wishing it dead in print).
But all creative concerns aside, it’s wise for fans of the show, and of daytime, to root for the show to continue.I worry if GL or DAYS goes, it will be a domino effect that will expedite the cancellation of other shows and the complete – and irreversible – implosion of the genre.
If you’d like to see more information about this campaign, including other P&G items that fans have suggested we mail to CBS (including, yes, Always maxipads) check out this link about the campaign.